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Phoenix Startup Week is a free five day event highlighting the amazing startup culture of the valley. Join in for a few events hosted all around town to learn, network and help make this place better for everyone. 
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Friday, February 27 • 4:00pm - 4:30pm
Effectiveness Marketing--When Testimonials Are Not Enough FULL

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Who knew a laser physicist and biometrics expert would invent a breakthrough marketing platform that is revolutionizing the way companies sell and consumers buy things. Dr. Valencia will describe effectiveness marketing and her journey towards bridging the gap between testimonials and scientific validation studies.


Speakers
avatar for Valorie Valencia

Valorie Valencia

Founder/CEO, Stellar Research
We measure how experiences change lives, to optimize value exchange between companies and customers.


Friday February 27, 2015 4:00pm - 4:30pm
Fennemore Craig Meeting Room 2 2394 E. Camelback Rd. #600